Crumbl Cookie Recipe

by

Introduction to Crumbl Cookies

Crumbl Cookies have taken the world of desserts by storm, charming cookie lovers with their oversized treats and creative flavors. Founded in 2017, Crumbl has grown from a single bakery in Utah to an international sensation, celebrated for its rotating weekly menu and unique presentation. Each cookie is served warm, fresh, and packed with an indulgent flavor that sets them apart from traditional bakery offerings.

This guide will help you recreate the magic of Crumbl Cookies at home, giving you the tools to bake your way to cookie perfection.

crumbl cookies 2

What Makes Crumbl Cookies Special?

Crumbl Cookies have carved a niche for themselves in the competitive dessert market, thanks to several standout qualities:

  1. Unique Rotating Flavors
    Crumbl is known for introducing a new lineup of flavors every week. From classic chocolate chip to exotic concoctions like raspberry cheesecake or peanut butter brownie, there’s always something new to try.
  2. Oversized Indulgence
    Each cookie is generously sized, making it a dessert worth savoring. The portion sizes alone make these cookies feel like a special treat.
  3. Freshness is Key
    Crumbl ensures that every cookie is served fresh from the oven, delivering that perfect balance of warm gooeyness and crisp edges.
  4. Aesthetically Pleasing
    Beyond taste, Crumbl Cookies are Instagram-worthy. With meticulous designs and bold flavors, they are a feast for the eyes as well as the palate.

The rise of Crumbl Cookies isn’t just about their delectable taste—it’s also a story of savvy marketing and a deep understanding of customer preferences:

  1. Social Media Sensation
    Crumbl leveraged platforms like Instagram and TikTok to showcase their cookies, turning each post into an irresistible advertisement. Videos of people trying and reviewing Crumbl flavors have gone viral, fueling the brand’s popularity.
  2. Community Connection
    Crumbl has created a sense of community through its rotating flavors, encouraging loyal customers to share their experiences and favorites each week. This engagement keeps their audience excited and coming back for more.
  3. Expansion Strategy
    From a single storefront to multiple locations across the globe, Crumbl’s franchise model and strategic expansion have allowed it to reach cookie enthusiasts everywhere.
  4. Quality and Consistency
    Crumbl maintains strict quality standards, ensuring that each cookie is baked to perfection, whether it’s from a flagship bakery or a franchise outlet.

This guide will take you through the steps to replicate these iconic cookies at home, allowing you to experience the delight of Crumbl Cookies without leaving your kitchen. Get ready to explore a world of baking bliss!

Baking Crumbl-style cookies requires precision and an understanding of how each ingredient contributes to the final result. Here is a detailed breakdown of the key ingredients, their typical quantities, and how they work together to create the perfect cookie.

Key Ingredients Overview

To make a standard batch of 12 large Crumbl cookies, you’ll need the following:

  1. All-Purpose Flour – 2 ¾ cups (330g)
    Provides the structure for the cookies, ensuring they hold their shape while remaining soft and chewy.
  2. Unsalted Butter – 1 cup (227g), softened
    Adds moisture, richness, and a soft crumb. Always use high-quality butter for the best flavor.
  3. Granulated Sugar – ¾ cup (150g)
    Creates a sweet flavor and crisp edges while aiding in spreading during baking.
  4. Brown Sugar – ¾ cup (165g), packed
    Enhances moisture and chewiness with a hint of caramel flavor.
  5. Large Eggs – 2
    Acts as a binder and adds richness and moisture to the dough.
  6. Vanilla Extract – 1 ½ teaspoons
    Adds depth of flavor and enhances the sweetness of the cookies.
  7. Baking Soda – 1 teaspoon
    Helps the cookies rise slightly while maintaining a dense texture.
  8. Salt – ½ teaspoon
    Balances the sweetness and enhances the overall flavor.
  9. Mix-Ins (e.g., Chocolate Chips) – 1 ½ cups (225g)
    Adds personality to each cookie. Choose high-quality chocolate or other specialty mix-ins for the best results.

Choosing the Right Flour and Why It Matters

  • Quantity for Crumbl Cookies: 2 ¾ cups (330g) of all-purpose flour is standard for a single batch. If you want a softer crumb, replace ¼ cup of the all-purpose flour with cake flour.
  • Measuring Tip: Always measure flour correctly using the scoop-and-level method to avoid overly dense cookies.
  1. Granulated Sugar
    • Quantity: ¾ cup (150g).
    • Function: Enhances sweetness, promotes spreading, and creates a slightly crisp edge.
  2. Brown Sugar
    • Quantity: ¾ cup (165g), packed.
    • Function: Adds moisture, richness, and chewiness to the cookie. The molasses in brown sugar deepens the flavor.
  3. Butter
    • Quantity: 1 cup (227g), softened.
    • Function: Acts as the primary fat, contributing to the soft, rich texture. Softened butter ensures better mixing and consistency.
  4. Eggs
    • Quantity: 2 large eggs.
    • Function: Provides structure and moisture, helping to bind the dough together.
  5. Vanilla Extract
    • Quantity: 1 ½ teaspoons.
    • Function: Enhances the cookie’s sweetness and provides depth of flavor.

By following these quantities and understanding the role of each ingredient, you can achieve Crumbl Cookies that are perfectly balanced in flavor and texture. Whether you prefer classic chocolate chip or adventurous new flavors, mastering these essentials is the first step toward replicating bakery-quality cookies at home!

Step-by-Step Guide to Making Crumbl Cookies

Recreating Crumbl Cookies at home is not just about the right ingredients but also mastering the technique. Follow this step-by-step guide to achieve bakery-quality cookies with ease.

Mixing the Dough to Perfection

  1. Prepare Your Ingredients
    • Bring butter and eggs to room temperature for even mixing.
    • Measure all ingredients accurately using the scoop-and-level method or a kitchen scale.
  2. Cream Butter and Sugars
    • In a large mixing bowl, combine 1 cup (227g) softened unsalted butter, ¾ cup (150g) granulated sugar, and ¾ cup (165g) packed brown sugar.
    • Beat on medium speed for 2-3 minutes until the mixture is light, fluffy, and pale in color. This step is crucial for aerating the dough and ensuring soft cookies.
  3. Incorporate Wet Ingredients
    • Add 2 large eggs, one at a time, mixing well after each addition.
    • Stir in 1 ½ teaspoons vanilla extract to enhance flavor.
  4. Add Dry Ingredients
    • In a separate bowl, whisk together 2 ¾ cups (330g) all-purpose flour, 1 teaspoon baking soda, and ½ teaspoon salt.
    • Gradually add the dry ingredients to the wet mixture, mixing on low speed until just combined. Overmixing can lead to dense cookies.
  5. Fold in Mix-Ins
    • Gently fold in 1 ½ cups (225g) of your desired mix-ins (e.g., chocolate chips, nuts, or crushed cookies). Ensure they are evenly distributed.
  1. Portion the Dough
    • Use a large cookie scoop (approximately ¼ cup or 60g per scoop) to portion the dough. This ensures consistent size and baking.
  2. Shape the Cookies
    • Roll each dough ball gently between your palms to create a smooth surface.
    • For a true Crumbl appearance, flatten the top slightly with your fingers.
  3. Chill the Dough (Optional)
    • For best results, refrigerate the shaped dough balls for 30 minutes to an hour. This step helps prevent spreading and enhances flavor.
  4. Use Parchment Paper or Silicone Mats
    • Line your baking sheet with parchment paper or a silicone baking mat to prevent sticking and promote even baking.

Baking Times and Temperatures for Optimal Softness

  1. Preheat Your Oven
    • Preheat your oven to 350°F (175°C). Ensure it is fully preheated before baking for consistent results.
  2. Bake the Cookies
    • Arrange the dough balls on the prepared baking sheet, leaving at least 2 inches between them to allow for spreading.
    • Bake for 10-12 minutes, or until the edges are set but the centers appear slightly underbaked. This ensures a soft and gooey center.
  3. Cool Properly
    • Allow the cookies to cool on the baking sheet for 5 minutes. They will continue to set as they cool.
    • Transfer the cookies to a wire rack to cool completely.

By following these steps, you’ll create Crumbl Cookies that are soft, chewy, and irresistibly delicious. Mastering the technique is just as important as the ingredients, so take your time and enjoy the process!

Storage Tips for Crumbl Cookies

Proper storage ensures your Crumbl-style cookies remain fresh and flavorful long after baking.

Best Practices for Freshness

  1. Room Temperature Storage
    • Store cookies in an airtight container at room temperature for up to 3-5 days. Add a slice of bread to the container to help maintain moisture.
  2. Separation of Flavors
    • If you’ve baked cookies with strong flavors (e.g., mint or peanut butter), store them separately to prevent flavor transfer.
  3. Avoid Direct Sunlight or Heat
    • Keep cookies away from heat or sunlight, as this can dry them out or melt toppings.

Can You Freeze Crumbl Cookies?

  1. Freezing Baked Cookies
    • Allow cookies to cool completely.
    • Wrap each cookie in plastic wrap, then place them in a freezer-safe bag or container. Store for up to 3 months.
    • To enjoy, thaw at room temperature or warm in the microwave for 10-15 seconds.
  2. Freezing Cookie Dough
    • Portion and shape the dough into balls.
    • Freeze the balls on a baking sheet until solid, then transfer to a freezer-safe bag.
    • Bake directly from frozen, adding 1-2 minutes to the baking time.

Common Mistakes and How to Avoid Them

Over-mixing the Dough

  • Problem: Over-mixing develops too much gluten in the flour, leading to dense and tough cookies.
  • Solution: Mix dry ingredients into wet ingredients until just combined. Stop as soon as there are no visible streaks of flour.

Incorrect Baking Temperature and Its Effects

  • Problem: Baking at the wrong temperature can cause cookies to spread too much or remain undercooked in the center.
  • Solution: Always preheat your oven to 350°F (175°C) and use an oven thermometer to ensure accuracy. Avoid opening the oven door too often, as this can cause temperature fluctuations.
  1. For Chewier Cookies
    • Use more brown sugar than granulated sugar.
    • Incorporate an extra egg yolk for added moisture.
    • Slightly underbake the cookies.
  2. For Crispier Cookies
    • Use more granulated sugar than brown sugar.
    • Flatten the dough balls more before baking.
    • Bake for a few extra minutes until the edges are golden brown.

Best Substitutes for Common Allergens

  1. Flour (Gluten-Free)
    • Replace all-purpose flour with a gluten-free flour blend that includes xanthan gum.
  2. Butter (Dairy-Free)
    • Substitute butter with vegan butter, coconut oil, or margarine.
  3. Eggs
    • Replace each egg with 1 tablespoon of ground flaxseed mixed with 3 tablespoons of water, or use a store-bought egg replacer.
  4. Nuts
    • Omit nuts from the recipe or replace them with seeds (e.g., sunflower or pumpkin seeds).

How to Scale Recipes for Larger Batches?

  1. Double or Triple Ingredients
    • Multiply all ingredient quantities proportionally. Be cautious with leavening agents (baking soda/powder)—reduce slightly when scaling up to prevent over-rising.
  2. Mix in Batches
    • For large quantities, mix the dough in multiple smaller batches to avoid uneven distribution of ingredients.
  3. Baking Adjustments
    • Bake in multiple batches or on multiple baking sheets to avoid overcrowding the oven. Rotate sheets halfway through baking for even cooking.

By following these tips and addressing common mistakes, you’ll be well-equipped to bake, store, and customize Crumbl-style cookies for any occasion!

Conclusion

Mastering Crumbl Cookies at home is a rewarding challenge for any baking enthusiast. Whether you’re a seasoned baker or a beginner, the key lies in understanding the role of each ingredient and perfecting your technique.

Looking to broaden your baking repertoire? Discover other delightful recipes like Homemade Oatmeal Pies for a nostalgic twist or try Coffee Cake with Oatmeal Streusel for a crumbly, sweet indulgence. Each recipe offers unique textures and flavors to complement your Crumbl Cookie creations.

Happy baking!

Leave a Comment